Last Updated: 2012-03-20

Hall Associates

Company information

Legal Name:   Roger Hall & Associates Inc.
Operating Name:   Hall Associates
Mailing Address 361 Princess Ave LONDON, Ontario N6B 2A7	Location Address 361 Princess Ave LONDON, Ontario N6B 2A7
Telephone: (519) 672-2713
Toll Free Phone: 1-888-788-0222
Fax: (519) 672-0280
Email: info@hall-assoc.com
Website URL: http://www.hallassociates.ca

Contact information

Nick Hall
	Title:   President
	Area of Responsibility:   Management Executive
	Telephone:   (519) 672-2713
	Fax:   (519) 672-0280
	Email:   nhall@hall-assoc.com
Simon Hall
	Title:   Vice President
	Telephone:   (519) 672-2713
	Fax:   (519) 672-0280
	Email:   shall@hall-assoc.com

Company description

Advertising Services
Country of Ownership:	Canada
Year Established:	1993
Exporting:	No
Primary Industry (NAICS):	541810 - Advertising Agencies
Primary Business Activity:	Services
Total Sales ($CDN):	$1,000,000 to $4,999,999
Number of Employees:	12

Product / Service / Licensing

Service Name:	Advertising Services

Technology profile

Hall Associates develops strategic, integrated marketing communications programs for a diverse set of clients throughout North America.

Market profile

Industry sector market interests:

• Agriculture
• Construction
• Consumer Products
• Culture
• Environment
• Information Technology and Telecommunications
• Manufacturing
• Medical/Biotechnology/Chemical
• Mining/Petroleum/Gas
• Service Industry
• Tourism
• Transportation
• Wholesale/Retail
• Automotive
• Food and Beverage Manufacturing
• Furniture and Wood Product
• Plastics and Rubber Products
• Electrical Equipment

Sector information

Key / Major clients:

3M, Canadian Medical Hall of Fame, Doug Tarry Homes, Erin Mills Retirement, Essex Topcrop, Extendicare, Huron College, InLite, Interact Direct, Kids and Company, KGK Synergize, Lanark Retirement Home, London Chamber of Commerce, London Economic Development Corporation, London Plastic Surgery, Liberty Freezers, Longworth Retirement Home, LTC Group, Meridian Technologies Inc, Microtronix, National Research Council, Nordock, NTN Bearings, Nutech, Oak Trust, Oticon, Old Oak Properties, Ovarian Cancer Society, Oxford Builders, Paramed, Performance Coaching, Pestell Pet Products, Phoenix Interactive, Pimarc, Richmond Woods Retirement, Sifton Homes, Straumann, UWOFA

Success stories:

“We’re looking to change our position in the marketplace”
Client: Stemergy

Required Change:
Hempline was a pioneer organization that single handedly worked to change legislation to allow for the industrialization of hemp fibre. However, the name Hempline was proving to be an obstacle with potential investors and banks. Our objective then was to effectively rebrand the company to better attract potential investors while simultaneously positioning Stemergy as a global leader in renewable fibre technologies.

Solution:
A rebranding exercise led to the development of a new name and identity. The final design solution – featuring plant stems turning into a bar code – perfectly positions the company as a provider of raw plant material that is turned into products.

And since we developed an entirely new word, initial Google searches rendered zero search results – which is simply unheard of in this day and age.

The new web site, print collateral and display optics have all contributed to the remarkable reinvention and subsequent success of Stemergy to date.

Results
The official news release dated June 2, 2008 announced the government funding of 3.3 million dollars. The first of many, we believe.