Marketing of Organic Agriculture Products

Author

Aline Dimitri

Organization

Option consommateurs

Published

2001

Summary

This study, prompted by the increasing demand for organic foods as well as the marketing and production of this commodity, analyses the different certification groups that manage the organic food certification system. The report found that consumers rely on certification logos for choosing organic foods in stores not specializing in these products, and in addition the study found that each certification group has its own standards and rules that outline the requirements leading to classification as “organic”. Option consommateurs makes several recommendations including: establishing an accreditation group in each province, defining a transition period from non-organic to organic land use, and inspecting organic farm land without notice.

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English and French

OCA Funded Research
This research received funding support through the Office of Consumer Affairs' Contributions Program.


Contact information

Address
50 Sainte-Catherine street West, Suite 440
Montreal, Quebec
H2X 3V4
Telephone
(514) 598-7288
Fax
(514) 598-8511

Source: Consumer Policy Research Database

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