Industry Canada
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Canadian Industry Statistics (CIS)

Definition
Non-Store Retailers (NAICS 454)

Under this topic you will find the North American Industry Classification System definition of the Non-Store Retailers (NAICS 454) subsector. You can use this definition to properly identify the segment of the industry you wish to study further in other sections of Canadian Industry Statistics.




Definition of the Subsector

This subsector comprises establishments primarily engaged in retailing merchandise by non-store retail methods. The establishments of this subsector employ methods, such as broadcasting infomercials, broadcasting and publishing direct-response advertising, publishing traditional and electronic catalogues, door-to-door solicitation, in-home demonstration, temporary displaying of merchandise (temporary stands or stalls), distribution by vending machines, and using the Internet to reach their customers and market their merchandise. Establishments primarily engaged in the direct sale (i.e. non-store) of products such as home heating fuels and in newspaper delivery are also included.


Exclusions

No exclusions are specified in the 2007 NAICS Canada manual.