Department Structure

Communications and Marketing Branch (CMB)

The Communications and Marketing Branch (CMB) ensures that the Communications Policy of the Government of Canada is properly applied to all departmental communications activities. It also manages communications planning, advisory services, advertising, media relations, marketing, public opinion research, publications, Internet presence, ministerial event participation and other key communications activities within the department.

CMB is the source of communications advice to departmental sectors and senior managers, and provides strategic and operational communications support to the Minister of Industry and to the offices of the Deputy Minister and the Senior Associate Deputy Minister.