Unacceptable practices: Brand banner

The brand banner is of consistent design and size, with a highlighted area that may be expanded or contracted as necessary for headlines and titles. It can be of various colours (as designated in the colour palette), but must feature the tri-square graphic and headline in their set positions.

Unacceptable Practices

Do not remove or change the size of the tri-square graphic:

Do not remove or change the size of the tri-square graphic.

Do not stretch or shrink the height of the highlighted bar for headlines or titles:

Do not stretch or shrink the height of the highlighted bar for headlines or titles.

Do not reposition the highlighted bar for headlines or titles within the banner:

Do not reposition the highlighted bar for headlines or titles within the banner.

Do not place text outside the title bar area:

Do not place text outside the title bar area.

Do not alter the gradient fill within the brand banner and title bar:

Do not alter the gradient fill within the brand banner and title bar.

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Unacceptable Practices—Corporate Communications

Do not change the corporate blue colour balance:

Do not change the corporate blue colour balance.

Do not use any typeface other than Helvetica Neue or ITC Berkeley Oldstyle:

Do not use any typeface other than Helvetica Neue or ITC Berkeley Oldstyle.

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Unacceptable Practices — Sector/Program/Branch Communications

Do not use colours other than those in the primary and secondary colour palettes:

Do not use colours other than those in the primary and secondary colour palettes.

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