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Export Quiz

Are you ready? Take the quiz, check your score and be sure.

1. Is your product or service already available?


2. Is your product or service selling on the Canadian market?


3. Do you have the surplus production capacity or available specialists to meet increased demand for your product or service?

4. Do you have the financing required to adapt your product or service to suit your target market and to promote it?


5. Is your management committed to sustaining your export effort?

6. Does your firm have a good track record of meeting deadlines?

7. Does your management have experience in export markets?

8. Does your product or service have a distinct competitive advantage (quality, price, uniqueness, innovation) over your competition?

9. Have you adapted your packaging (labelling and/or promotional materials) for your target market?

10. Do you have the capacity and resources to provide after-sales support and service in your target market?

11. Do you have a Free on Board (FOB) or Cost, Insurance and Freight (CIF) price list for your product, or a rate list for your service?

12. Have you undertaken any foreign market research?


13. Is your promotional material available in the language of your target markets? (Business cards, brochures, Web sites)

14. Have you started marketing your product or service in your target market?

15. Have you engaged the services of a sales representative/distributor/agent, or partnered with a local firm?

16. Have you hired a freight forwarder or customs broker?

Mark My Answers

Percentage:


How did you score?

75% - 100%, Congratulations!
You understand the commitment, strategies and resources needed to be a successful exporter. At the very least, you have the foundation in place to take on the world and succeed. Be sure to register on-line with the Virtual Trade Commissioner at http://www.tradecommissioner.gc.ca/eng/virtual-trade-commissioner.jsp
It is used by the Trade Commissioner Service worldwide to match Canadian exporters with international business opportunities.

44%- 74%: Not bad, but there seems to be areas of weakness in your export strategy. It may be wise to seek advice and guidance from government experts or export consultants.

Less than 44%: While you may be ready to visit faraway lands, you will need to do a little more homework before you export. Check out Canada’s most comprehensive source of information and practical tools for new or experienced exporters on-line at Canada Business


Source: Adapted with permission from Foreign Affairs and International Trade Canada On-line Assessment. For further information, please refer to http://www.tradecommissioner.gc.ca/eng/guide-exporting.jsp.